Custom Software · Case file 06
Nutrien · delivered through Braveshell
Stand in front of the screen and the crop grows with you.
A computer vision installation for Nutrien, delivered through Braveshell, where a camera tracks visitors' bodies and turns their movement into the game.
The brief
Nutrien wanted a show-floor piece that explains crop nutrition without a single brochure. It had to pull people in from across the hall, work with no controller and no instructions, and hold up all day under a crowd of strangers standing wherever they liked.
What we built
- 01
A camera-driven body tracking pipeline that finds the player, follows their movement in real time and feeds it into the game as the controls.
- 02
An arcade-style game built for the installation, with big, readable feedback so a passer-by understands what to do inside a couple of seconds.
- 03
Hardened for a trade show: auto-restart, no keyboard, and calibrated for changing light and people walking through the frame.
What it does now
Visitors walk up, move, and play, with a camera doing the work a controller used to do, for the whole run of the show.
Got a build like this in your head?
Twenty minutes, no pitch. Tell us how your business runs and we’ll tell you what’s worth building.